Why every UX Designer should learn how to facilitate Design Sprints

Table of Contents
Contributors
Philip Wallage
Creative Director at BTNG.studio

As a UX designer, you're always looking for ways to improve the user experience of your product or service. And if you're not currently using design sprints as part of your process, you should be! Design sprints are a great way to quickly and effectively solve business challenges, understand user problems, generate ideas, create prototypes and validate them with real users. In this article, we'll talk about why every UX designer should learn how to facilitate a design sprint - it's essential knowledge for anyone looking to improve their UX skillset.

What is a Design Sprint and why should you care as a UX designer

Design Sprints solve complex challenges in 4-days. Creating new products or improving existing ones. With a Design Sprint, you're able to do the work that would normally take you months in just a few days.

The best part about Design Sprints is that they're user-centered, which means that you're putting the user at the center of everything you do.

And as a UX designer, that's something you should always be striving for!

As a UX Designer, I know from first-hand experience that it's not always easy as one would think to include user research (beforehand) or test a prototype with real users in a project.

Design Sprints offer a great solution to this. Design Sprints include:

  • Understand the business challenge
  • Understand the user problem (by including user research)
  • Ideation workshops
  • Create a prototype
  • Validate the prototype with real users
As a UX Designer, I know from first-hand experience that it's not always easy as one would think to include user research (beforehand) or test a prototype with real users in a project.

Benefits of running Design Sprints with your team

The benefits of running a Design Sprint with your team are numerous.

First and foremost, you'll be able to move much faster than if you were working on the project alone. And because you're including user research and testing in the sprint, you can be confident that the end result will be something that your users will love!

Another great benefit of design sprints is that they force you to think outside the box and come up with creative solutions to problems.

And finally, Design Sprints are a great way to get buy-in from stakeholders on a project. Because they see the progress being made and the user feedback that is being gathered, they're much more likely to support the project moving forward.

Whenever BTNG designers and researchers work with digital agencies or in-house UX teams, we always like to identify the current challenges they face.

After we understand the challenges, we show how design sprints can help to overcome them.

The number one challenge that most teams face is time pressure. And it's not surprising - with the ever-increasing demands of today's business world, it can feel like there's never enough time to get everything done!

Tips for getting started with design sprints in your own workflow

If you're ready to start incorporating Design Sprints into your own workflow, there are a few things you should keep in mind:

First and foremost, make sure that everyone on your team is on board with the idea of running a Design Sprint.

It's important that everyone is aware of what a Design Sprint entails and how it can benefit the team.

If everyone is not on the same page, getting the sprint off the ground will be very difficult.

Next, you need to make sure that you have a clear understanding of the challenge that you're trying to solve.

Design Sprints are all about solving problems in a creative and effective way, so it's important that you have a good grasp on what the problem is before you start.

Finally, you need to make sure that you have the right people on your team.

A Design Sprint team should ideally be small (no more than about seven people) and include a mix of skill sets.

How you can learn how to facilitate a Design Sprint

At BTNG, we have plenty of experience with Design Sprints.

We offer a course covering everything you need to know about facilitating your own Design Sprint.

In our BTNG Design Sprint Masterclass, you'll learn:

  • The basics of Design Thinking and how it's different from other problem-solving methods
  • How to facilitate Design Sprints for your own business or clients
  • How to run each day of a Design Sprint

What separates the BTNG Design Sprint Masterclass from other courses is that it includes three personal coaching calls specifically used to match your needs.

One of our experts will talk with you about where you are in your career and where you'd like to be. We'll help you understand what's holding you back and what steps to take next in order to move forward.

If you're interested in learning more about how to facilitate your own Design Sprint, sign up for our course today!

We offer a 100% money-back satisfaction guarantee, so you have nothing to lose.

Want more?

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